JULIAN MACIAS
Boston was first city openning a Converse retail store, on Newbury Street, but the sneaker giant unveiled its largest specialty store in New York’s SoHo neighborhood. The new 7,000 sq-ft. space at Prince Street and Broadway, boast the largest selection of Converse kicks under one roof, anywhere across the globe.
The store won’t be easy to miss. Keep an eye open for the 13-by-35 ft. American flag in the storefront, assembled from 648 pairs of red, white, and blue Chuck Taylor All-Star Converses.
Sneakerheads can officially designate this as their one-stop shop to track down any existing Converse line, including the staple Chuck Taylor All-Stars, Star Chevron, One Star, Jack Purcell or Converse by John Varvatos.
Of course, as you should expect from the largest Converse store in the world, there is a special sneaker customization lab in the back.
The flagship store also introduced a new line of limited-edition graphic T-shirts and sneakers, bearing some necessary New York City geography. Each borough and a few select neighborhoods -Williamsburg, Coney Island, SoHo and Harlem … – will be branded on kicks and apparel, and will be available only at the SoHo outpost.
CONVERSE SoHo Flagship Store
560 Broadway | Map
New York, NY, 10012
Official Site | Converse.com
